Energy Body Ways

The business book Good to Great is a bestseller, and the author Jim Collins, seems by this account in the New York Times, to be one meticulous fellow … however, the book does not call it right!

This is so common, to have a bestselling author who claims to have many of the answers, and who is also a great believer in systems and explanations, in fact FAIL to be accurate.

And yet people continue to buy his work.  Crazy.

The more likely truth is covered by the work of Nassim Taleb, who I have written about here in relation to creativity; in short, success is unpredictable and people explain what seem to be patterns after the fact, after the success, and make those patterns fit their theories.

Business success is not obvious.  I’m not sure anyone has really encapsulated a systematic, how-to approach despite almost everyone believing they know how it’s done.  If everyone knows, or if anyone knows, why are the odds so against tremendous success?

So read about Jim Collins and Good to Great as a curiousity on how to sell business books.  And read Nassim Taleb and his work and buy them if you want to get closer to the real truth about business success.

This entry was posted on Wednesday, May 27th, 2009 at 1:40 am and is filed under Abundance-Business, Creativity, Reviews. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.